Fifth Harmony Are Ethereal Powerhouses in ‘Sledgehammer’ Videoby Maggie Malach | PopCrush
Take the fierceness of Fifth Harmony‘s ‘BO$$,’ add in a dream-like air of fantasy, and you’ve got the ‘Sledgehammer’ video.
We’ve been obsessed with this track since it dropped, so we couldn’t wait to see what the ladies did for the video. The visual highlights the best aspects of the song — the pure emotions of falling for someone, Fifth Harmony’s undeniable confidence and, of course, their incredible vocals.
Whereas the ‘BO$$’ video has an empowering sauciness to it, ‘Sledgehammer’ has a maturity and ethereal quality that portrays 5H like the pop royalty they’re destined to be.
Earlier this month, Fifth Harmony talked to us about why they chose the track as their new single.
“The album has a really, really good variety of sounds because we’re five different girls. We listen to different kinds of music,” Camila Cabello explained. “I feel like ‘Sledgehammer’ was a good way to represent that, especially after ‘BO$$.’”
See for yourself in Fifth Harmony’s ‘Sledgehammer’ video above!
Watch Fifth Harmony Talk ‘Sledgehammer,’ ‘Reflection’ + More