Marina and the Diamonds Goes to the Carnival in ‘Blue’ Videoby Samantha Vincenty | PopCrush
UPDATE, 7/16: The “Blue” video is here! Watch above.
Marina and the Diamonds‘ FROOT is one of our favorite albums of the year (so far), and “Blue” is a standout track. A breakup anthem dressed up as a bubbly dance jam, you’ll be bopping along before you realize that she’s singing about heartbreak, ambivalence and returning to sources of comfort when you know you shouldn’t: “Gimme love, gimme dreams, gimme a good self esteem / Gimme good and pure, what you waiting for?”
It’s classic Marina at her best, serving up brutally honest self-awareness in a Froot-flavored candy shell.
“Blue” will be Marina’s next single, and we’re falling in love with the song all over again as we gaze at the cover art — visually, it’s a close cousin to Froot‘s concept art, which is fitting — and watching the above video teaser on repeat.
The clip opens on an establishing shot of an amusement park, as rainbow-hued rides whirl with no one aboard (a euphemism for your HEART, Marina?). Then we see Ms. Diamandis herself, looking flawless as she pulls cotton candy apart amid oversized, inedible watermelons and green pineapples.
She’s an uber-glam fortune teller! She’s alone in a bumper car! She’s glum in an empty roller disco! Basically, it’s the most depressing day at the carnival ever, and we want to see more immediately.
Diamonds, what’s your favorite Froot track? Let us know in the comments. Check out the single art below.